Sane Seven teamed up with the Whitechapel Centre charity to create an emotive campaign to help break the stereotypes about the the causes of homelessness and the groups of people who are affected by it. Based on the statistics, the stories intended to broaden the views of the public on homelessness beyond just rough sleeping and re-emphasize the need to to help those around us who may be affected by the problems because of domestic violence issues, mental health problems, natural disasters and other causes.

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